To celebrate the launch of its flagship Xiaomi 11T Series, Xiaomi brought Cinemagic visuals to four landmark locations around the world. Callao Square in Madrid and Central world in Bangkok, became sights of massive digital displays depicting Xiaomi 11T Series devices, while Pavilion in Kuala Lumpur hosted an immersive 3D billboard with Xiaomi 11T Series phones almost floating in air. Rounding the experience up was a stunning drone show that took place within the famous Dubai Frame.
Xiaomi 11T Series with its cutting-edge cinematic features, flagship performance and ultra-fast charging enabled by the 120W Xiaomi HyperCharge technology is a device that will satisfy both serious content creators and casual users. The immersive billboard campaign is just another testament to the fact that with Xiaomi 11T Series, creativity is available in the palm of anyone’s hand.
In my opinion
Drone show. I understand that this type of show requires a certain technological level. A technological level that someone wants to convey. It is not a simple show. It is a discreet message. A message that repeats itself.